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What Every Business Owner Should Know About Digital Marketing

What Every Business Owner Should Know About Digital Marketing Target your audience with PPC Marketing

Owning a business is tough. If you’ve started from scratch you’ll know it takes lots of hard work, dedication and sacrifice. You also have to learn things that you never even thought about before. In today’s internet-friendly world, one of these things is digital marketing. Here we discuss the essentials of digital marketing – from […]

What’s The Best Way to Market an Ecommerce Business?

What’s The Best Way to Market an Ecommerce Business? Ecommerce marketing solutions

Whether you’re an up-and-coming business, a wholly new upstart, or an established enterprise with a strong existing customer base, you need to focus on ecommerce. Contemporary markets and consumers make online shopping an absolute must for all kinds of industries and services. While this presents new kinds of challenges to traditional high street retailers, it […]

SEO Keywords: Exploring Search Intent & Identifying Issues

SEO Keywords: Exploring Search Intent & Identifying Issues SEO keywords

Keywords are the building blocks on which every successful SEO programme is built. If you have the right keywords, then your programme will be strong and robust but pick the wrong ones and it will fall down like a poorly constructed tree house. Finding the right keywords, however, isn’t as easy as you might think. […]

Using PPC and SEO In Tandem

Using PPC and SEO In Tandem PPC services & SEO: going places together

John and Paul. Saint and Greavsie. Harry and Megs. There have been several incredible tandems in British history, but perhaps the most unheralded duo works in the world of internet marketing. We’re talking about using pay per click advertising (PPC) and search engine optimization (SEO) in tandem. The PPC agency services that we at TrafficSource […]

How to Create Customer Loyalty Online

How to Create Customer Loyalty Online Ecommerce marketing & customer loyalty

Customer loyalty Savvy small business owners and operators understand that achieving a high level of customer loyalty pays the bills and then some. You know about the golden rule of business: twenty percent of your customers generate 80% of your revenue. Repeat customers are the heart and soul of most businesses, from the local pub […]

Google Updates Its Search Look & Other News

Google Updates Its Search Look & Other News Google news and SEO services

Since the first fireworks went off to usher in 2018, Google has implemented several changes, some of which dramatically shake up some of Google’s most popular tools and features. While we shouldn’t expect the following changes to impact UK SEO services in the same way that Penguin updates or meta information changes have in the […]

What Personality Types Make the Best Entrepreneurs?

What Personality Types Make the Best Entrepreneurs? Being an entrepreneur: small ideas & big dreams

At some point in our lives, most of us entertain the idea of taking control of our professional destiny. It might start early in life when we turn our first profit running a lemonade stand or delivering Sunday newspapers. Once the fire is lit, it is difficult to have someone put out the entrepreneurial flame. […]

SEO Tips on Redesigning Your Website

SEO Tips on Redesigning Your Website SEO tips for website redesign

“The more things change, the more things stay the same.” We’re not sure who first uttered this timeless quote, but we do know one thing: they clearly didn’t work in the field of digital marketing. Things change at blinding speeds online, from the unveiling of new social media sites to the introduction of mobile-friendly apps. […]

How Does PPC Advertising Support Business Growth?

How Does PPC Advertising Support Business Growth? Which of these people invented the internet?

The world of internet marketing is full of obscure acronyms. Even acronyms like SEO, PPC, and HTML make many small business operators want to send out an SOS. Around seemingly since Al Gore invented the internet, Pay Per Click (PPC) advertising has referred to advertising campaigns that rely on Google AdWords. You might associate PPC […]

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