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How Google+ Pages Could Help Businesses

How Google+ Pages Could Help Businesses

The recent announcement that Google+ Pages will be launched in the UK could help businesses to connect with consumers. The pages, which will be created for businesses and organisations, will offer companies a new way to interact with their customers online. This will help businesses to create a more defined public presence, leading to future [...]

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Google fails to give relevant search’s, says Facebook executive

Google fails to give relevant search’s, says Facebook executive

Google and other search engines are not giving consumers exact enough searches, according to Ethan Beard, director of the Facebook’s Platform Partnerships. Talking to The Telegraph in 2011, Beard claims that search engines need to ‘go social’ and allow consumers to access ‘friend referrals’, as the power of recommendations is much more effective for ecommerce. [...]

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Google SEO Panda Update Targets Videos

Google SEO Panda Update Targets Videos

In early 2011, Google announced a wave of reforms to change the search algorithm, otherwise known as Google Panda. This has caused a considerable headache for many websites using SEO as a large volume of websites saw their Google rankings drop. The Panda update was set up to demote website which patch content together from [...]

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Web Sites Owners Up In Arms With Google!

Web Sites Owners Up In Arms With Google!

Websites and eCommerce sites all across America are up in arms over last week’s algorithm changes at Google. In fact many are complaining as up to 60% of their website traffic from Google’s organic search results has disappeared overnight! To many this would (and will) spell the end of some online companies, many which are [...]

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New Display URL’s Change To Google Adwords

New Display URL’s Change To Google Adwords

Google will be shortly changing the way display URLs look in ads run on the adwords network in the by the end of the month. The domain portion of the display URL will always be showing in lowercase letters. For example, Subdomain.Example.com/Subdirectory will appear as subdomain.example.com/Subdirectory. Google suggests that the move can actually boost clickthrough [...]

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